
Master the Facebook Messenger chatbot marketing in this practical masterclass with Mobile Monkey and Larry Kim. Learn stepwise bot building, drive engagement, open rates, and conversions using psychological persuasion principles.
Explore Facebook Messenger bots for personalized, automatic conversations with customers and leads at scale, using Mobile Monkey’s no-code builder to create nurturing campaigns, chat blasts, and lead generation.
This lecture demonstrates Facebook Messenger bot advantages, including API-enabled reach to 1.3 billion users, and top-tier engagement—70–80% open rates and 50–60% interaction—via mobile-first campaigns.
Compare chatbot marketing to email campaigns, highlighting one-to-one conversational engagement on Facebook Messenger, faster list building, cheaper leads, accurate data, and a paradigm shift in online selling.
Agencies and freelancers can offer Facebook Messenger chatbots to clients, boosting conversions and lead quality with Mobile Monkey, a cost-effective way to test messages.
Explore ecommerce chat bot use cases on facebook messenger, including promotions, drip campaigns, polls, surveys, and competitive comparisons to generate leads and boost engagement.
Boost webinar and event registrations with Facebook Messenger chatbots and Mobile Monkey, no code, and Zapier integrations to register attendees. Follow up before and after the webinar.
Explore lead-gen chatbot strategies for Facebook Messenger, using natural conversations to generate leads across industries—from pest control to campus tours and personal injury—without writing code.
Use Facebook Messenger chatbots to promote educational resources by turning blog posts, videos, and ebooks into mobile-optimized drip campaigns with link-to-messenger opt-ins.
Learn how to use Facebook Messenger chatbots to stay in touch with customers, build audiences, drive referrals, and foster trust through compliant, incentive-based programs using Mobile Monkey.
Compute lifetime value (LTV) and customer acquisition cost (CAC) to design incentive plans that reward referrals on Facebook Messenger with chat bots, balancing ROI and profit margins.
Explore common incentive structures for Facebook chatbots, including single, double, and dual rewards, with real-world examples and how to tailor offers to drive referrals and leads.
Utilize commitment and consistency to design Facebook Messenger chatbots that persuade users to take action, by prompting users to take a stand and verbalize preferences.
Explore how reciprocity in Facebook Messenger chatbots boosts conversion and engagement by offering a high-value task, then a smaller offer, using reciprocal concessions and perceptual contrast.
Leverage social proof and tribal identity to boost trust and drive purchases by using targeted chatbots that show concrete testimonials, reviews, and demographic-based audience segments through Mobile Monkey.
Discover how likeability acts as the secret weapon in chatbot marketing, using humor, authenticity, tasteful media, shared interests, and open questions to boost engagement across drip campaigns and chat blasts.
Learn how scarcity drives messenger chatbot conversions through limited quantities, deadlines, and social proof. Craft concrete, numbers-based messages that contrast scarcity with abundance to boost urgency.
Apply the Fogg behavioral model to Facebook Messenger chatbots by balancing motivation, ability, and triggers, using spark and signal triggers to craft powerful CTAs and boost conversions.
Discover Mobile Monkey, a visual Facebook Messenger bot builder you can use without coding, enabling drip campaigns, chat blasts, audience analytics, and audience segmentation with custom variables.
Create a MobileMonkey account, sign in with Facebook, and connect or create a Facebook page to power your messenger chatbots for Facebook marketing.
Navigate the Mobile Monkey dashboard to connect pages, view and activate chat bots, map bots to Facebook pages, invite users, and refresh connections.
Learn to create your first Facebook Messenger chatbot by setting up a new bot, linking a Facebook page, exploring templates, and navigating the Mobile Monkey builder and widgets.
Explore how widgets build chat bot interactions in Mobile Monkey, organize bots with groups and pages, and configure welcome, default, and main menu flows for a cohesive Facebook Messenger bot.
Discover how Mobile Monkey's Q&A lets your bot respond to user inputs with custom text, links, or workflow pages, and use Q&A rules, including Random, to diversify replies in funnels.
Learn to add and manage Q&A items in MobileMonkey, trigger responses from user inputs like refunds, configure text or page replies, use random replies, and handle auto-save and deletion.
Identify unanswered questions in Mobile Monkey’s Q&A pane ranked by frequency to learn which inputs your bot can’t yet handle and create new Q&A topics to improve the chatbot funnel.
Configure your Facebook Messenger chatbot settings, including bot name and active status, default responses, and language. Learn to prevent free-form messages and ensure a main menu is set.
Learn to use the text widget in the mobile Monkey visual bot builder, add text with emojis, attach buttons to pages or numbers, personalize with variables, and test in Messenger.
Upload a picture to the image widget in the Mobile Monkey Builder and test its appearance in Messenger. Explore the form widget in the upcoming lecture.
Explore the form widget in Facebook Messenger chatbots to collect custom attributes, personalize messages, segment audiences, and track conversions for higher lead gen performance.
Explore the quick question widget to engage Facebook Messenger audiences and collect emails and attributes. Build chat funnels with multiple or text inputs and route answers to pages.
Use the gif widget to humanize Facebook Messenger campaigns, test bots, and drive natural 1-to-1 conversations with gifs while avoiding inbox spamming.
Learn how the attachment widget uploads and shares files like PDFs, eBooks, or images in Facebook Messenger chatbots, enabling gated content on landing pages and mobile-friendly engagement.
Use the attribute widget in Mobile Monkey to tag leads by campaign. Organize these leads in your CRM, such as a back-to-school Facebook ads drive.
Learn how the connection widget exports data from Mobile Monkey to external platforms via Zapier, feeding emails, CRM details, or Google Sheets, and triggering webinars or callbacks.
Learn how the email widget for Facebook Messenger chatbots triggers emails at key funnel moments, using dynamic variables like first name and company name to notify leads and teammates.
Discover how the gallery widget showcases products with images, titles, and links in Facebook Messenger, and how to route users to specific product lines with optional descriptions and buttons.
Explore the list widget, a vertical, text-focused alternative to the gallery widget. Use it for services, quotes, pages, case studies, and testimonials to simplify comparison and navigation.
Navigate widget routes contacts to specific pages based on audience criteria, enabling targeted chat flows and placement into the right workflow or drip campaigns.
Learn how the typing widget simulates bot typing to create a natural chat feel, with configurable durations used sparingly for authenticity. Test it in Facebook Messenger to preview its effect.
Learn how the video widget sends videos in Facebook Messenger chats, including uploading, testing, and previewing video content with Mobile Monkey.
Learn how to wield chat blasts to push personalized chatbot workflows to mass audiences, using segmentation, attributes, and dynamic variables for high open and engagement rates and unsubscribe options.
Explore practical Facebook Messenger chat blasts: run limited-time sales with exclusive coupons, polls, surveys, referrals, contests, and promotions for new content or products, while emphasizing unique selling propositions and urgency.
Learn to distinguish chat blasts from drip campaigns: drips deliver engaging, non-promotional content over time to keep audiences on your list, while blasts drive urgent sales and traffic.
Plan four Facebook Messenger chat blasts — coupon sale, lead gen call to action, new product line, and competitive advantage — using diagrams and funnels to balance scarcity, urgency, and perceived value.
Plan four Facebook Messenger chat blasts by drafting a bot flow in Mobile Monkey, using widgets and branching to educate, build awareness, and drive visits and sales for product lines.
Organize your Mobile Monkey dashboard by creating chat blast groups, arranging pages, and naming conventions for a coupon sale blast; learn grouping, notes, and page management before building the bot.
Build your first coupon chat blast for Facebook Messenger with Mobile Monkey, engaging users with a quick question, coupon code, scarcity, and a gallery, then test before sending.
Test and refine your Facebook Messenger chatbots by simulating conversations, validating links, and adjusting typing delays with a typing widget, ensuring effective chat blasts and audience engagement for drip campaigns.
Launch your first chat blast by naming it, selecting the audience and page, setting the purpose, and sending immediately, then monitor real-time engagement in Facebook Messenger.
Build a lead gen phone call chat blast in Facebook Messenger, using a call-to-action, social proof, likability, reciprocity, urgency, dynamic variables, and a coupon code to drive phone calls.
Build a Facebook Messenger chat blast for a new rustic picture frame line, using typing widgets, image lists, and opt-out flows to spark interest and sales.
Learn to build an education focused Facebook Messenger chat blast that educates, spreads awareness, uses yes/no funnels, social proof, and personalized follow-ups with content links for IV hydration therapy.
Learn to analyze chat blast results in Facebook Messenger marketing by navigating to the chat blaster window, reviewing sent blasts, read and response rates, and interpreting on-screen analytics.
Learn why lead magnets matter for building your Mobile Monkey audience by turning website visitors and campaigns into contacts through HTML elements, chat widgets, and messenger ads.
Install your Mobile Monkey Facebook Messenger chat widget on a WordPress site by adding the code to the footer with the Insert Headers and Footers plugin, then whitelist your domain.
Install the facebook chat widget on a Shopify store by inserting the widget code into theme liquid at the top of the online store's code, save, and refresh to activate.
Learn to install the Facebook chat widget via Google Tag Manager by creating a custom HTML tag, using an all pages trigger, and whitelisting domains.
Use Link to Messenger HTML elements to link blogs and emails to Messenger, routing readers to seminar-specific bot workflows and powerful lead magnets for more engaging, self-paced interactions.
Add and configure a checkbox plugin in your website forms using html elements to capture consent and send data to messenger, with domain whitelisting and a post action to subscribe.
Discover how to use Facebook comment guards as a free lead magnet with Mobile Monkey, turning post comments into Messenger bots and collecting new contacts through tailored funnels.
Explore Mobile Monkey landing pages that replace traditional lead magnet forms by delivering ebooks through Facebook Messenger, capturing leads with one click, and exporting data to your CRM.
Learn how messenger ads on Facebook work, including click to messenger and sponsored messaging, why they deliver cheaper, higher-engagement leads, and how to follow up with drip campaigns and emails.
Master messenger ads best practices with click to messenger campaigns on mobile monkey, starting conversations, arousing curiosity, and using chatbot funnels, drip campaigns, data, and visuals to convert across industries.
Create a new messenger ad campaign in Facebook ads manager, select the messages objective, choose click to Messenger, set audience and budget, and plan to integrate Mobile Monkey.
Design a Facebook messenger ad for a click-to-messenger campaign by running a curiosity-driven hangover cure time quiz, using Canva templates and Unsplash imagery with concise, 20% image text.
Create and optimize a Facebook ads campaign for a Messenger bot using Facebook Ads Manager, upload images, craft compelling copy and headlines, and preview across desktop, mobile, Instagram, and Messenger.
Draft a messenger campaign blueprint in Mobile Monkey, using a giveaway contest, to build an engaged leads list with social proof and identity, then design ads before building the bot.
Organize your MobileMonkey Facebook Messenger campaigns by naming pages and grouping them by campaign, building a multi-page flow from the landing page to answer paths.
Design a Messenger landing page in Mobile Monkey with a powerful first message, using social proof and marketing prompts, plus a quick question that routes to correct or incorrect pages.
Build and finish the Facebook Messenger bot flow by designing the correct and incorrect answer pages, using typing indicators, first-name personalization, and a promotional offer to boost engagement.
Duplicate ad sets in Facebook ads manager test audiences by gender, age, and education, and run A/B tests with budget to improve click-throughs, conversions, and leads for messenger chatbot campaign.
Set up Mobile Monkey Q&A before launching campaigns, adding pricing questions and a default page. Test the bot, use dynamic variables, and plan a nine-page, multi-funnel messenger bot for launch.
Learn how to define audiences in Mobile Monkey using custom variables and demographic data to tailor messages, improve conversions, and power chat blasts, drip campaigns, and widgets.
Create and manage audiences in Mobile Monkey, including an all contacts list and gender-based segments, then export to Excel for CRM integration and tailor campaigns by gender response.
Explore how to build time zone and last active audiences in Mobile Monkey to target West Coast or East Coast users and re-engage inactive bots with strategic chat blasts.
Create audiences from custom variables and attributes to target Messenger chats with relevant offers. Use Mobile Monkey to craft audience-specific chat blasts that boost conversions.
Learn how drip campaigns automate targeted Facebook Messenger messages, schedule multi-step flows, incorporate opt-out options, and tailor audience-specific messaging while managing the 24 plus 1 rule and subscription messaging approvals.
Explore practical drip campaign ideas for Facebook Messenger chatbots; keep messages short with 1–2 widgets and one page per drip, and educate customers with case studies, testimonials, and promotions.
Build and review drip campaigns in MobileMonkey's bot builder for ecommerce. Use evergreen sales, price guarantees, and personalized prompts to engage customers with non aggressive value.
Learn to create and configure a first drip campaign in Mobile Monkey, select audience, set non promotional subscription, schedule timed messages, manage drafts vs active campaigns, and avoid overlapping drips.
#1 Udemy Bestselling Instructor - Brand New Facebook Messenger Chatbot Masterclass for 2018!
Highest rated (4.9 / 5) Facebook marketing course in the entire Udemy Facebook Marketing and Facebook Ads library!
Learn how to build your very own chatbots using MobileMonkey, the world's best Facebook Messenger Marketing Platform!
Hi there!
Thanks so much for taking the time to stop by and check out my Facebook Messenger Chatbot Masterclass!
I'm Isaac Rudansky, a Udemy bestselling instructor with over 100,000 students. My courses have helped thousands of digital marketers increase their profitability, launch new careers, get new jobs in this industry, and grow their businesses. My courses have over 20,000 5 star reviews, and this new course is the most exciting course I've ever worked on.
I have been teaching digital marketing techniques for the past few years, based on the results and real-world experience I've had running a NY based digital advertising agency. Everything I teach comes on the campaigns we've run for clients like Forbes Magazine, AMC Networks and hundreds of other prominent brands and corporations.
Whether you’re an ecommerce business, a B2B business, an affiliate marketer or anyone else with a website that needs more high quality traffic, I guarantee you will be absolutely amazed by the results you’re going to get with Facebook messenger chat bots.
I have personally built and managed chatbots for clients in every single vertical and business type, and every time, the results are shocking. We’re talking 80-90% engagement rates, which is completely off the charts.
After watching this course, you’re going to be able to do the same.
Here's what some of my students have to say about my courses:
"Isaac is brilliant and has a way of conveying his information in a clear and concise manner. He is the Steve Jobs of Digital Marketing. I highly recommend this class."
- Matt Fisher
"I've taken many courses online and this is by far the most comprehensive and informative one I've ever taken. The instructor's delivery is both interesting and engaging and the production quality is top-notch. Well worth every penny! I highly recommend."
- Moshe Nightingale
"I've done a lot of courses, but the way Isaac explains things is phenomenal. I'm already having results and my first customer within 5 minutes of launching my campaign. Thank you Isaac"
- Orlando Watson
"I have to be honest. I hated Digital marketing before taking this course. And Isaac made me love it!! His way of teaching is superb, he's a professional in this field so you can get a lot of insights and understand why "he would put this instead of that". Not just theory that you can read by yourself. I love his way of teaching for many reasons: the content and what you learn, for his way of passing information to you in a funny and creative way and because it's super structured and easy to follow."
- Aitana Arias
"Isaac's a rock-star. I've bought all his courses and they have each blown my mind within the very first few minutes. I consider myself someone who is pretty well versed when it comes to online marketing. And most trainers/professors/gurus have made a career out of creating courses full of things most of us already know or things that could be easily found with a search on Google. Isaac is very different. He's not a coach. He's an actual expert in the field and possible genius. From the moment he opened his mouth in the very 1st course I bought, I knew to pay attention. And I'm glad I did. I'm literally re-launching businesses I had given up on simply because I didn't know the psychology on how to track, optimize and maximize my traffic. I'm writing this review because even though I don't personally know Isaac and have never met him, he's the kind of instructor who deserves more than just rah-rah praise. I'm writing this to acknowledge his mastery of his craft and to thank him for being my silent (invisible & digital) partner."
- George Azide
These are just a small sampling of tens of thousands of similar student comments. In fact, according to Udemy, my courses are watched more than 3x the average Udemy instructor.
Facebook Messenger is the #1 hottest digital advertising channel right now.
Facebook Messenger is exploding in popularity, and designing effective chatbots is the most profitable way to take advantage of all the power Facebook Messenger has to offer.
I am going to teach you, step by step how to build, design and optimize extremely profitable Facebook Messenger Chat Bots without ever having to write a single line of code.
Up until now, you needed to be a developer in order to design your own chatbots. But MobileMonkey has changed all of that. MobileMonkey is the world's most advanced Facebook Messenger marketing platform, allowing you to build complex bots on your own, very quickly.
MobileMonkey was founded by Larry Kim, who sold his first company, Wordstream for over $150,000,000 last year. MobileMonkey has quickly become the leading visual chatbot builder, and this course is a collaboration between Larry and myself. We're incredibly excited to be able to offer step by step, proven techniques for building chatbots that will generate a massive amount of leads and sales for a higher ROI than any other marketing channel.
After speaking with Larry for a long time about his company, and after running insanely profitable chatbots for many of our clients, I decided that I wanted to play my part in helping every other marketer, student and small business owner learn the techniques, strategies and skills that go into building and designing incredibly effective Facebook chatbots.
In this course, you’re going to learn how to build chatbots from scratch using MobileMonkey’s sophisticated software.
Imagine being able to:
Have personalized text message based conversations with thousands of your customers and leads all at once, while you sleep.
Aautomatically notify your entire contact list of special promotions and sales through the chat platform that 98% of your potential clients and customers are using every single day?
Get an automated text message to your mobile phone wherever you are when a lead requests a callback?
Bring your ecommerce shopping experience complete with products, prices, discounts and images right into Facebook messenger, automatically, at scale, in a completely personalized and mobile optimized way?
Send case studies, ebooks and videos to your leads through a drip campaign automatically.
Register leads to webinars directly through Facebook Messenger.
All of that, plus a whole lot more is possible when you know how to use MobileMonkey to build Facebook Messenger chatbots. I teach you the fundamentals of selling, while giving you practical examples of successful bots in the real world.
You will follow along with me while I literally show you how to build a bot from start to finish.
6 very convincing reasons to sign up for this course right now, today.
All of my courses are #1 bestsellers in their category. I'm not saying this to brag. I'm just pointing out that you can reasonably trust the quality of my training.
You will get an exclusive discount to MobileMonkey by signing up for this course. MobileMonkey is the #1 visual chatbot builder for Facebook Messenger. You can use it for FREE, and the premium version usually costs $49 / month. Students of this course will get access to MobileMonkey Premium at a discounted rate!. (Make sure you give a big thank you to Larry Kim for that!) The offer for students of this course changes from time to time.
30 day, no questions asked, 100% money back guarantee! If you're not making more money than you are now with what you learn in this course within 30 days, email Udemy and they will immediately refund the entire course price.
Lifetime Access. I will be updating this course regularly, with new MobileMonkey features and additional chatbot examples from my clients' campaigns. If you register today, you will have access to this course forever.
Access the MobileMonkey private Facebook Group. Students of this course will have automatic to Larry Kim's private Facebook Group, where both Larry and I will be active members, helping students and MobileMonkey users make the most of their bots.
Over 11 hours of high quality video lectures. Invest a few hours in your training and get paid back many times over by being able to generate more profit from your Facebook advertising campaigns.
If you follow along with me step by step, you’re going to be in the top 1% of digital advertisers in the world.
If you’re ready to enter the most elite tier of digital advertising experts in the world, if you’re ready to join over 100,000 fellow students building chatbots from scratch and to use Facebook messenger marketing to outperform every single one of your competitors, than sign up for this course today …. I’m seriously excited to be taking this journey with you.
Thanks so much for taking the time to check this out, and I can’t wait to see you in a couple minutes in Lecture 1 on the other side.
Keep on truckin' and let the good times roll!
Your friend,
Isaac Rudansky